Wednesday, 13 July 2011

Android Vs. iOS: Google Revamps Android Market

Symbol for templates, similar to Image:Symbol ...Image via WikipediaContinuing its ongoing effort improve the Android Market user experience, Google on Tuesday began rolling out a redesigned version of its Android Market client for phones.

The Android Market last year endured some criticism for its security and design shortcomings, particularly in light of the standard Apple set with its iTunes App Store. Google has been taking steps to address many of the longstanding issues and in May introduced several new features for Android Market on the web to improve app discoverability and to promote top developers.

This latest revision improves the app discovery and purchase process on mobile devices, and expands the Android Market to more effectively deliver books and videos.

"The new Market client is designed to better showcase top apps and games, engage users with an improved UI, and provide a quicker path to downloading or purchasing your products," said Eric Chu, an Android group manager, in a blog post. "For developers, the new Android Market client means more opportunities for your products to be merchandised and purchased."

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